Tuesday, February 23, 2010

WHY build an Arena on the Downtown Walking mall?

How many people could be drawn downtown on the walking mall area IF an Arena was constructed on the Loudoun Street "walking mall"?

If the Arena is constructed to accommodate in the ballpark of 3500-5000 seats then the following breakdown could be very realistic.

An average of 3,000 individuals x (3) events per week x (4) weeks per month x (12) months = 432,000 on a average per year would be "walking" on the downtown Loudoun Street walking mall.

An average of 2,500 individuals x (3) events per week x (4) weeks per month x (12) months = 360,000 on a average per year would be "walking" on the downtown Loudoun Street walking mall.

Let's use an average per individual spending $10-$20 per visit on the walking mall just alone that would equate to a ballpark figure of $3.6-$8.64 million dollars being spent within our local downtown area and that is NOT even including the hotel stays.

When factoring in a economic multiplier of 1.5, the local economy financial impact could range from $5.4-$12.96 million dollars annually.


OK, some might say (3) events per week is not realistic, fair enough, lets shoot for an average of (2) events per week.

An average of 3,000 individuals x (2) events per week x (4) weeks per month x (12) months = 288,000 on a average per year would be "walking" on the downtown Loudoun Street walking mall.

An average of 2,500 individuals x (2) events per week x (4) weeks per month x (12) months = 240,000 on a average per year would be "walking" on the downtown Loudoun Street walking mall.

$10-$20 per visit per individual spent on the walking mall would equate to a ballpark figure of $2.4-$5.76 million dollars being spent within our local downtown area.  Hotel stays are NOT calculated in this figure.

When factoring in the economic multiplier of 1.5, the local economy financial impact would be a range of $3.6-$8.64 million annually.

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